January, where all hopes, fresh resolutions and new dreams reside. A time where we’re fully convinced, year after year, that all our troubles will somehow disappear. “This time will be different” we say as we look ourselves in the mirror, feeling like we’re capable of doing anything and everything. In less philosophical terms, it’s all about the ‘New Year, New Me’ feels. What are we hoping for in 2021? Clear skin, luscious hair and snatched makeup of course! Check these new beauty drops out as the January favorites, true to this month’s theme, will have you looking like an absolute queen.
International Brands
There’s a reason this new brand is all the hype and it’s because it aims to design haircare products specifically catered to women with curly or textured hair, to help them achieve the perfect laid back, effortless look. We are here for it. This new silicone-free, multipurpose hair oil by Bread Beauty Supply will give your natural curls a boost of Vitamin C thanks to its key ingredient, Australian Kakadu Plum Oil, a super-fruit that contains the highest concentration of Vitamin C than any other fruit, including orange (50x more!). Packed with moisture, this oil will promote collagen and elastin levels in your scalp and hair, keeping it soft and light.
Ole Henriksen, Lemonade Smoothing Scrub
This new Ole Henriksen facial scrub is inspired by that refreshing feeling of a “tall glass of cold lemonade on a hot summer day”. A dual-action scrub packed with AHAs, lemon peel powder and ultra-fine sugar exfoliants that work together to both physically and chemically exfoliate your skin, the lemonade smoothing scrub will get rid of any unwanted dead skin cells and rough skin, making your face feel super soft and soothed.
This award-winning clean mascara is a 99% natural mascara that gives your lashes the lift, curl and length that they need all the while adding the perfect amount of volume, making your lashes look super natural but better. Made with their own, patented dual-sided this mascara boasts super smooth application and is enriched with lots of nourishing ingredients such as organic Shea butter, fortifying keratin and organic bee and Carnauba waxes.
Fenty Beauty, Pro Filt’r Soft Matte Powder Foundation
Fenty Beauty’s award-winning (only the best for our Source Beauties) Pro Filt’r Soft Matte Foundation now also comes in a light-weight, airy formula that will give you the on-the-go filtered look that you need all the while blurring your pores, patting away excess shine and hiding any dark spots. It gives a great, natural finish and is not cake-y at all like other powder foundations tend to be.
Sol De Janeiro, Triple Brazilian Butter Hair Repair Treatment
This hair mask by Sol De Janeiro is an instant fan-favorite and for good reason! Combining a powerful mix of Brazilian butters like Cupuaçu, Murumuru, and Tucumã to deeply nourish and hydrate your hair along with SOL Seal Technology that was specially formulated to restore the damaged hair shaft and ionically bond split ends together, the Triple Brazilian Butter Hair Repair Treatment is the ultimate, must-have hair product.
Local Brands
Rhea Beauty, Lip Plumping Serum
One of Rhea Beauty’s newest releases, the Lip Plumping Serum, is the perfect lip filler alternative! It’s long-term effects include healthier, smoother and naturally more plump lips. Get the perfect pout in 2021.
This all-natural face mask from the new, up-and-coming skincare brand Trace Cosmetics is made of kaolin clay, bentonite clay and activated charcoal and works to actively cleanse your skin and reduce breakouts, minimizing the appearance of your pores and eliminating excess sebum production. T-zone trouble? So last year.
Known to be extracted from the seeds of the most nutrient-dense tree in the world, Moringa Oil has both immense skin and hair enhancing properties. Filled with antioxidants, vitamins and minerals, this nourishing oil will have anti-aging and revitalizing effects on your skin. Among the many hair benefits of Moringa Oil is its ability to restore the hair’s moisture levels and improve its overall health.
Back again with more gorgeous shades, Essentials has released a set of 6 new eye tints! Ranging from soft nudes to a stand-out hot pink, this Pink Eye Tint Set can be used lightly for an everyday, subtle shimmer or built up for a dramatic, go-all-out glam look.
H.Zone, Argan Active Shine Serum
Enriched with hair-loving Argan oil, the Argan Active Shine Serum by H.Zone will make your hair feel super soft, bouncy and healthy and give it a beautiful shine. Its crystalline formula will help fight off split ends and give your hair all the strengthening nutrients it needs.
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